Bluesky Hits 38 Million Users Despite Decline in Post Volume

Bluesky exceeds 38 million users despite facing decline in post volume which reveals a gap between engagement and adoption trends.

While Meta’s Threads is growing in popularity as a hub of real-time news updates, it continues to compete with X in terms of user count. However, the growth of Bluesky has slowed but still it continues to attract users and create a strong community of loyal supporters.

Steady User Growth, Slower Momentum

According to Bluesky Chief Jay Graber, the platform has grown to 38 million total users, up from 30 million in March. It is an impressive 8 million users added in five months, proving that Bluesky’s continued popularity in the highly competitive social media sector. 

But the exploding growth that it witnessed last year is now evidently declining, and the trends in engagement suggest some warning signs.

A Look Back at Bluesky’s Growth Surge

From August through November of 2024 Bluesky witnessed a rise of 15 million users rapidly growing up from 5 to 20 million users by the end of that month. The growth spurred interest from investors as well as the tech community in general.

However the growth of Bluesky has since been reverted to a slower pace. Between the months of November 20, 2024, and March 20, 2025 Bluesky gained 10 million new users taking it to 30 million total users.

Now more than 8 million people have joined the platform, making the total 38 million. What was once a 5 million user per month growth rate has now slowed to 1.6 million per month.

Declining Posts Despite Rising Users

This is where things get a bit tricky. The volume of posts on Bluesky is declining even as the number of users increase. Although it’s still expanding, Bluesky doesn’t seem poised to compete with social media giants such as X (600 millions users) as well as Meta’s Threads (350 millions users). 

These platforms have established themselves as the top places for real-time updates but Bluesky remains a niche platform by comparison.

Is Bluesky Worth Your Time?

It all depends on your objectives. In the absence of a central trends feature, you’ll need to look up specific topics to determine whether they’re creating meaningful engagement. If you can find a lively discussion there, it’s worthy of your attention. But, the data suggests that the majority of topics don’t have any significant engagement. 

Bluesky has a loyal following however, Bluesky’s overall post volume is declining despite the increase in users. 

According to some reports, users have abandoned Bluesky due to the overall lack of activity. This suggests Bluesky might not be the primary player in engaging in conversations, at the very least not right now.

What’s Next for Bluesky?

Bluesky’s loyal followers keep the platform afloat however it’s not gaining the momentum required to compete with those social media majors. Exclusive content may change the course of events, but a decline in posting volumes suggest that Bluesky is moving in the opposite direction right now. 

With the rising cost of content paying features, users who are already on the platform could take on the task of supporting them may be in the near future. 

Final Thoughts

Even though Bluesky is making progress, its future depends totally on how it adjusts to the slowing growth rate and how far it is able to grow beyond its current users. Bluesky is not a must-have application for everyone, but even then it might provide some interesting features to its users.