Snapchat Introduces Paid Storage Expansion for Memories
Snapchat now offers a paid storage expansion for Memories, allowing users to save more photos and videos directly in the app beyond the free limit.
Snapchat is introducing new paid storage plans for its popular Snap Memories feature, allowing users to keep more of their snaps without needing to delete older content to free up space.
Meeting the Needs of Heavy Snap Users
Since its launch in 2016, Snapchat users have saved over 1 trillion Memories.
According to Snapchat:
“Since we launched Memories in 2016, Snapchatters have saved more than 1 trillion Memories. When we first launched Memories, we never expected it to grow to what it has become today. We want to make sure that our community can continue to store all of their Memories over the long term, so we are introducing new Memories Storage Plans to support Snapchatters with more than 5GB of Memories.”
This update addresses the growing demand from users who take hundreds or thousands of snaps and want to preserve their entire Snap history.
New Storage Plans and Pricing Tiers
Snapchat offers three storage options, including two available exclusively through its subscription service, Snapchat+:
- “Memories Only” plan: 100GB storage for $1.99 per month
- Snapchat+ subscribers: 250GB storage included in $3.99/month subscription
- Snapchat+ Platinum subscribers: 5TB storage included in $15.99/month subscription
While most users won’t need to upgrade, those with extensive snap libraries will face a choice: pay for additional storage or delete memories.
Transition Period and Upgrade Reminder
Snapchat will provide 12 months of temporary storage for users who exceed the free 5GB limit. This will give them enough time to decide whether to purchase expanded plans or not.
This expansion clearly positions paid Memories storage as a growing monetization avenue for Snapchat. Users who value keeping a long-term Snap history will soon encounter fees, making it an essential consideration for dedicated Snapchatters.
Final Thought
Snapchat’s enhanced storage options cater to its power users while opening new revenue opportunities, balancing user needs with sustainable platform growth.
More details on Snapchat’s Memories expanded charges are available here.